The jury of the Promotional Gift Award 2019 took special note of the Smart Diary/Planner of the Italian notebook manufacturer, Moleskine. The organiser that won an award in the category Premium Products combines the usual work with a paper personal organiser with the smart technology, which digitalises the hand-written appointments and synchronises them with a digital calendar medium (Google Calendar, iCal, Outlook etc.). As soon as Moleskine’s smart Pen, Pen+, and the Moleskine Notes app are installed, appointments noted in the calendar, also appear immediately on the screen of the desired device (PC, Smartphone, iPad etc.) and can thus be called up at any time. The secret lies in the special N-coded paper, on which the Pen+ recognises every single day and every single date – the information is digitalised and conveyed in real-time to the app per Bluetooth and forwarded on to the digital calendar. Moleskine’s Smart Diary/Planner links the analogue paper world up with the digital world and provides fans of analogue writing with an innovative further development of paper products. As a recording assistant for employees, an innovative business customer gift or high-quality customer premium, the working tool makes a fantastic impression on the target group and also capitalises on the theme individualisation with a choice of customising options ranging from embossing, screen and digital printing.
Moleskine B2B Distribution/ Exclusive Gifts B2B GmbH