Everyone is familiar with reflective foils. They protect people in the dark, because they stand out. However, Brilliant reflex by Rudholm & Haak is something new. The patented transfer foil that won a distinction at the Promotional Gift Award 2016 in the category Customising Technologies was developed by the Swedish company in cooperation with Safe Reflections and 3M. Thanks to its innovative thermal printing technique it proves to be extremely versatile and durable. For example, motifs can be perfectly represented in different colours without losing their brightness – CI-conform in the day and in brilliant silver/white in the dark. Moreover, according to the manufacturers, the high-quality foil can be washed between 35 and 50 times without losing its luminosity. A particularly elastic foil is offered for further design options, i.e. on sports garments.
Brilliant reflex is manufactured under compliance with the Oeko Tex-Standard 100. The design is initially plotted or lasered out of the roll material, then the motif or logo is applied to the garment using the thermal printing technique. The colours silver, blue, black and red are available from stock for fast delivery times, further colours are available on request.
Rudholm & Haak AB